Are several domain names effective?

Suppose you have a domain, which is named after your company name. Then you
might have other domains, which are variations of your company name, or
..com/.biz/.de variations. All those domains have an 301/redirect to your
primary domain.

Now you want to become strong on some specific keywords. Would it be
beneficial to buy a domain name containing those keywords, even if you plan
to 301/redirect this domain to you primary domain? Or would this only be
benficial, if the new domain had contents of it's own?

Michael G. Schneider

Michael G. Schneider wrote:

Suppose you have a domain, which is named after your company name.
Then you might have other domains, which are variations of your
company name, or .com/.biz/.de variations. All those domains have an
301/redirect to your primary domain.

Now you want to become strong on some specific keywords. Would it be
beneficial to buy a domain name containing those keywords, even if
you plan to 301/redirect this domain to you primary domain? Or would
this only be benficial, if the new domain had contents of it's own?

Michael G. Schneider
I think you are wasting your time and money with extra web sites with

spammed names. If you have something to say about a specific subject just
write some quality content on the subject that people will really want to
find. Put a few links to the page with appropriate anchor text and put a
few outgoing links from the page to other web pages on the internet that
will help the searchers further. Best regards, Eric.

"Eric Johnston" <nospam (AT) redyonder (DOT) co.uk> schrieb im Newsbeitrag
news:Xty1d.8610$_66.1548 (AT) fe1 (DOT) news.blueyonder.co.uk...

Michael G. Schneider wrote:

I think you are wasting your time and money with extra web sites with
spammed names. If you have something to say about a specific subject
just write some quality content on the subject that people will really
want
to find. Put a few links to the page with appropriate anchor text and put
a few outgoing links from the page to other web pages on the internet that
will help the searchers further. Best regards, Eric.

As anybody knows, there are about one billion facts that lead to a good
rating. I think each one should be taken care of.

A keyword-rich domain name will help with Google. Maybe much maybe little
help, who knows. But the question is, will it also help if it is a 301?

Michael G. Schneider

Michael G. Schneider mgs-AntiSpam (AT) mgs-software (DOT) de wrote:

"Eric Johnston" <nospam (AT) redyonder (DOT) co.uk> schrieb im Newsbeitrag
news:Xty1d.8610$_66.1548 (AT) fe1 (DOT) news.blueyonder.co.uk...
Michael G. Schneider wrote:

I think you are wasting your time and money with extra web sites with
spammed names. If you have something to say about a specific subject
just write some quality content on the subject that people will really
want
to find. Put a few links to the page with appropriate anchor text and put
a few outgoing links from the page to other web pages on the internet that
will help the searchers further. Best regards, Eric.

As anybody knows, there are about one billion facts that lead to a good
rating. I think each one should be taken care of.

A keyword-rich domain name will help with Google. Maybe much maybe little
help, who knows. But the question is, will it also help if it is a 301?

not enough to be worth it...for the keyword domains use ONLY the content
related to the keyword and create a separate site...it doesn't need to be
much to be effective and if you haven't already got content related to
that keyword then there's no point buying the domain

as is often the case it's how you organise the content that's the
key...you don't have to place everything on a single site

--
eric
www.ericjarvis.co.uk
"live fast, die only if strictly necessary"

Michael G. Schneider wrote:

A keyword-rich domain name will help with Google. Maybe much maybe little
help, who knows. But the question is, will it also help if it is a 301?

No, 301 is moved permanently, Google will ignore your domain for future
indexing and go to the redirectly domain.

Michael G. Schneider wrote:

Suppose you have a domain, which is named after your company name. Then you
might have other domains, which are variations of your company name, or
.com/.biz/.de variations. All those domains have an 301/redirect to your
primary domain.

Now you want to become strong on some specific keywords. Would it be
beneficial to buy a domain name containing those keywords, even if you plan
to 301/redirect this domain to you primary domain? Or would this only be
benficial, if the new domain had contents of it's own?

Michael G. Schneider

IMHO each domain should point to a specific page with keyword rich
content. That page should then link to your main domain website's
homepage, site map and contact us pages.

If you update you main website regularly with news/articles/etc link to
these also, so that they change each time a search engine's robot views
them.

"Michael G. Schneider" wrote:

Suppose you have a domain, which is named after your company name. Then you
might have other domains, which are variations of your company name, or
.com/.biz/.de variations. All those domains have an 301/redirect to your
primary domain.

Now you want to become strong on some specific keywords. Would it be
beneficial to buy a domain name containing those keywords, even if you plan
to 301/redirect this domain to you primary domain? Or would this only be
benficial, if the new domain had contents of it's own?

Michael G. Schneider

In my opinion, buying domains merely to create redirects is
a waste of time. Instead, i'd recommend creating nice,
content-rich sites on specific keywords that point to your
main site, which should have several keywords.

These small sites are not "doorway pages" or spam, they are
supplementary sites. Owning them allows you to control
certain keywords.

For instance, say you sell widgets. And say that there is a
small South Pacific Island where the widget raw materials
come from. And say that there is a fan club for widget
collectors who collect only your old, out-of-stock widgets.
And say that in a room off your factory in Boston where you
have a visitor-friendly museum of antique widgets from the
very first widget factory your great great grandfather
owned.

Buy 4 domains.

1 widgets.com is for your actual product line site. It
contains links to 2, 3, and 4.

2 collectible-widgets.com tells the story of widget fans and
their collections -- allow the fans themselves to create
forum pages, buy, sell, and trade, and post pictures of
their collectible widgets. Every page on the site is
legitimately (not spammishly) sponsored by (that is, paid
for) by widgets.com, with a link to 1. Also, there will be
outgoing links from this site to sites 3 and to 4
..
3 museum-of-widgets.com provides a virtual tour of the old
factory, with pictures of your ancestors, their
widget-buying voyages to the South Pacific (link to 4) and
also a bit of Boston history. Link 3 to 2 (fans come to
visit the museum and might want to know about the special
fan site) and to 1, for buyers of new widgets. Get inbound
links from any and all Boston tourism sites to 3.

4 south-pacific-widgets.com provides a virtual tour of
widget raw materials in the South Pacific, with articles on
environmental and ecological concerns, local culture, and
the voyages of discovery that resulted in widget raw
materials being shipped to Boston. This site has links to 1,
2, and 3, plus it should be able to receive legitimate
inbound links from South Pacific tourism, ecological, and
local cultural sites.

12 pages minimum per satellite site.

Have fun!

cat yronwode

Lucky Mojo Curio Co. http://www.luckymojo.com/catalogue.html

On Wed, 15 Sep 2004 01:31:54 GMT, catherine yronwode
<cat (AT) luckymojo (DOT) com> wrote:

In my opinion, buying domains merely to create redirects is
a waste of time. Instead, i'd recommend creating nice,
content-rich sites on specific keywords that point to your
main site, which should have several keywords.

These small sites are not "doorway pages" or spam, they are
supplementary sites. Owning them allows you to control
certain keywords.

For instance, say you sell widgets. And say that there is a
small South Pacific Island where the widget raw materials
come from. And say that there is a fan club for widget
collectors who collect only your old, out-of-stock widgets.
And say that in a room off your factory in Boston where you
have a visitor-friendly museum of antique widgets from the
very first widget factory your great great grandfather
owned.

Buy 4 domains.

1 widgets.com is for your actual product line site. It
contains links to 2, 3, and 4.

2 collectible-widgets.com tells the story of widget fans and
their collections -- allow the fans themselves to create
forum pages, buy, sell, and trade, and post pictures of
their collectible widgets. Every page on the site is
legitimately (not spammishly) sponsored by (that is, paid
for) by widgets.com, with a link to 1. Also, there will be
outgoing links from this site to sites 3 and to 4
.
3 museum-of-widgets.com provides a virtual tour of the old
factory, with pictures of your ancestors, their
widget-buying voyages to the South Pacific (link to 4) and
also a bit of Boston history. Link 3 to 2 (fans come to
visit the museum and might want to know about the special
fan site) and to 1, for buyers of new widgets. Get inbound
links from any and all Boston tourism sites to 3.

4 south-pacific-widgets.com provides a virtual tour of
widget raw materials in the South Pacific, with articles on
environmental and ecological concerns, local culture, and
the voyages of discovery that resulted in widget raw
materials being shipped to Boston. This site has links to 1,
2, and 3, plus it should be able to receive legitimate
inbound links from South Pacific tourism, ecological, and
local cultural sites.

12 pages minimum per satellite site.

Have fun!

cat yronwode

Lucky Mojo Curio Co. http://www.luckymojo.com/catalogue.html

Excellent post.

The above makes gaining links for a commercial site so much easier. No
one wants to link to a site that just sells stuff, but you add some
content as cat describes and they have something worth linking to.
Since you've legitimately linked the sites together your money site
gains valuable links and visitors with no associated risks.

David
--
http://www.search-engine-optimization-services.co.uk/

"catherine yronwode" <cat (AT) luckymojo (DOT) com> schrieb im Newsbeitrag
news:41479DC7.BD6F2EDB (AT) luckymojo (DOT) com...

In my opinion, buying domains merely to create redirects is
a waste of time. Instead, i'd recommend
...snipped...

Thank's a lot for the detailed explanation.

Michael G. Schneider