Re: style sheets

thanks, Pete,

I have read that bold or strong tags, as well as header tags, increase
the relevance of the the text contained within (that's for William).
I did an experiment a few months ago where I put some descriptive text
on the index page in <h5> tags. The result was amazing. My rank went
up from page 5 to page 1 (google) for several keywords. However, from
what you just said, Googlebot could deem this practice as something
worthy of a penalty in the near future. I'm not much of an expert
with .CSS, obviously, so as I implement it, I don't want to lose
markup that could be deemed as important by spiders.

Michael, Google's memory does last longer than a month. I had an
experience where the home page was completely rewritten and several of
the keywords that were previously on the home page were removed
(against my objections). I warned the customer that removing keywords
was undesirable at best. However, Google seemed to have not only
indexed the new page but referred to the cached version of the page as
well so that the old keyword matches still remained. As far as being
penalized by Google and their subsequent forgiveness policy, I'm
curious to know about that as well. I don't think all 'punishments'
are the same and I would hope they're not permanant.
that's my $.02