Re: Google Click Fraud Settlement

__/ [ John A. ] on Thursday 09 March 2006 03:01 \__

AP story about how they've agreed to pay up to $90M to settle.
http://customwire.ap.org/dynamic/sto...UD?SITE=RANDOM

Could they make that a class action settlement? *bites lip*

"Roy Schestowitz" <newsgroups (AT) schestowitz (DOT) com> wrote

__/ [ John A. ] on Thursday 09 March 2006 03:01 \__

AP story about how they've agreed to pay up to $90M to settle.
http://customwire.ap.org/dynamic/sto...UD?SITE=RANDOM

Could they make that a class action settlement? *bites lip*

That's precisely what was going on in my mind too.

I bet you 99% of customers have paid too much already.

I totally stopped using Yahoo/Overture after discovering almost 50% of the
traffic was visiting less than a quarter of a second on the Entrance pages
only and were basically untrackable up to the IP address, extremely similar
to a bot. I could not fathom a reason why someone would read the title and
description ( other than the odd keyphrase competitor who wants to cost me
money ) and then click through to hit the back button so quickly. Perhaps I
am missing something here.

I think Adwords is better but it also is even harder to track what a visitor
actually looks like. Anyway, it seems to give better ROI when I need to use
it.

--

Fred canadian_web (AT) hotmail (DOT) com
Ethical SEO Tips, Tools and Resources
www.rezultz-web-site-promotion.com

__/ [ canadafred ] on Thursday 09 March 2006 03:38 \__

"Roy Schestowitz" <newsgroups (AT) schestowitz (DOT) com> wrote in message
news:duo79t$524$3 (AT) godfrey (DOT) mcc.ac.uk...
__/ [ John A. ] on Thursday 09 March 2006 03:01 \__

AP story about how they've agreed to pay up to $90M to settle.
http://customwire.ap.org/dynamic/sto...UD?SITE=RANDOM

Could they make that a class action settlement? *bites lip*

That's precisely what was going on in my mind too.

I bet you 99% of customers have paid too much already.

I totally stopped using Yahoo/Overture after discovering almost 50% of the
traffic was visiting less than a quarter of a second on the Entrance pages
only and were basically untrackable up to the IP address, extremely similar
to a bot. I could not fathom a reason why someone would read the title and
description ( other than the odd keyphrase competitor who wants to cost me
money ) and then click through to hit the back button so quickly. Perhaps I
am missing something here.

I think Adwords is better but it also is even harder to track what a
visitor actually looks like. Anyway, it seems to give better ROI when I
need to use it.

Be sure that people will take the opportunity and use the case above as
precedent. This could become very interesting. I know many frustrated
Webmasters and businessmen that describe AdSense/Word in similar ways, but
the incentive to go with a full-fledged lawsuit was just not there.

Best wishes,

Roy

--
Roy S. Schestowitz
http://Schestowitz.com | SuSE Linux | PGP-Key: 0x74572E8E
4:25am up 21:02, 7 users, load average: 1.20, 0.91, 0.74
http://iuron.com - next generation of search paradigms

On Thu, 09 Mar 2006 04:38:43 +0100, canadafred <canadian_web (AT) hotmail (DOT) com>
wrote:

I totally stopped using Yahoo/Overture after discovering almost 50% of
the
traffic was visiting less than a quarter of a second on the Entrance
pages only

Just out of curiosity - how did you checked that?

Best,
Borek
--
http://www.chembuddy.com
http://www.bpp.com.pl