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Re: Bourbon Update - trying to sort out aftermath

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  #1  
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Eric Johnston
 
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Default Re: Bourbon Update - trying to sort out aftermath - 07-11-2005 , 07:50 AM






Quote:
Considering that our pages are essentially identical
in every respect

each page is so close to identical in respect of things that would
matter, why would that make any difference?
If each page is close to identical it could well be a very boring website
for robots. Page duplication spam. Each page should have a lot of unique
content so that it is substantially different. If there are common features
such as navigation links, disclaimer, contact email etc these should, in
total, be significantly less than the unique content. Another site reviewed
here recently had three columns on every page and the outer pair were
identical on every page. Very boring to a machine and not a good idea at
all.

Quote:
Basically it seems as if Google aren't ranking our _site_; they're
ranking each page,
Google displays ranked individual pages, from any website, in response to a
query. There is no special preference or need for web site home pages to be
displayed.

Success in having a page selected as appropriate in answering a visitor's
query depends on how well the page content answers the visitors needs.
Concentrate on relevant quality content. Read the guidelines and use
exactly relevant title, description, keywords and headings on each
individual page.

Quote:
just find it hard to believe that they programmed the thing to hate
Russian short films, but not French animated movies.And it doesn't
even hate all our soviet short films. One of the Czech ones is now at
#1 on Google. *shrug*
Examine the groups of pages involved and check for different and exactly
relevant title, description and keywords on each individual page.

Consider a list of the titles of every page on your website. Can you choose
the exact appropriate page every time ?
Consider a list of the descriptions of every page on your website. Can you
choose the exact appropriate page every time ?
Consider a list of the keywords of every page on your website. Can you
choose the exact appropriate page every time ?
Revise all tiles, descriptions and keywords until anyone (including a
machine) can read the lists and consistently pick out the correct page to
look at.

Best regards, Eric.




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  #2  
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Lupercali
 
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Default Re: Bourbon Update - trying to sort out aftermath - 07-11-2005 , 04:10 PM






On Mon, 11 Jul 2005 11:50:50 GMT, "Eric Johnston" <nospam (AT) redyonder (DOT) co.uk>
wrote:

Quote:
Considering that our pages are essentially identical
in every respect

each page is so close to identical in respect of things that would
matter, why would that make any difference?

If each page is close to identical it could well be a very boring website
for robots. Page duplication spam. Each page should have a lot of unique
content so that it is substantially different. If there are common features
such as navigation links, disclaimer, contact email etc these should, in
total, be significantly less than the unique content. Another site reviewed
here recently had three columns on every page and the outer pair were
identical on every page. Very boring to a machine and not a good idea at
all.
While I certainly understand your point, I really don't know if this is our
problem or not. Have a look and see what you think.

http://www.keyframeonline.com


[...]


Thanks again for your suggestions. I'll see if A. has time to get involved
in this thread.

Tim


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  #3  
Old   
Eric Johnston
 
Posts: n/a

Default Re: Bourbon Update - trying to sort out aftermath - 07-12-2005 , 05:56 AM



Lupercali wrote:
Quote:
On Mon, 11 Jul 2005 11:50:50 GMT, "Eric Johnston"
nospam (AT) redyonder (DOT) co.uk> wrote:

Considering that our pages are essentially identical
in every respect

each page is so close to identical in respect of things that would
matter, why would that make any difference?

If each page is close to identical it could well be a very boring
website for robots. Page duplication spam. Each page should have a
lot of unique content so that it is substantially different. If
there are common features such as navigation links, disclaimer,
contact email etc these should, in total, be significantly less than
the unique content. Another site reviewed here recently had three
columns on every page and the outer pair were identical on every
page. Very boring to a machine and not a good idea at all.

While I certainly understand your point, I really don't know if this
is our problem or not. Have a look and see what you think.

http://www.keyframeonline.com


[...]


Thanks again for your suggestions. I'll see if A. has time to get
involved in this thread.

Tim
Now I know the site, see this as an example
http://www.keyframeonline.com/kf.php?op=details&a=469
The description and keywords don't match the page content. This looks, to a
search engine, suspiciously like an attempt to mislead. The Title, desc
and keywords should match the visible page body content. Having the
correct keywords won't benefit you much, if at all, but having incorrect
description/keywords inserted probably gets the page marked down a bit on
"misleading hidden text".

I repeat my advice from earlier:
Consider a list of the titles of every page. Can you choose the exact
appropriate page every time ?
Consider a list of the descriptions of every page. Can you choose the exact
appropriate page every time ?
Consider a list of the keywords of every page. Can you choose the exact
appropriate page every time ?
Revise all tiles, descriptions and keywords until anyone (including a
machine) can read the lists and consistently pick out the correct page to
look at.

Best regards, Eric.




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