PPC on Yahoo

Search Engine Optimization Discussion about SEO/Search Engine Optimization (alt.internet.search-engines)

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The Smiths

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PPC on Yahoo - 07-07-2004 , 01:25 PM

I'm seeing double impressions for those bidding in middle spots.

For example:
http://uk.search.yahoo.com/search/ukie?p=mortgage

Shows 4 overture results at the top, another 2 down the right a la Google
Adwords, and then the *same* two again at the foot of the page.

Is it worth bidding for middle positions now?

--
Andy

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