Meta Tags

Assistance with meta tags.

I understand not to spam the description with to many of the same or non
relevant keywords but my question is as follows about keywords.

I am working with a furniture manufacture and need to enter the keywords for
the site.

I don't want the search engines to tag the pages as spamming and need some
sound advise.


In the meta name ="keyword" tag we need to add such items as coffee tables,
end tables, dining tables, accent tables, conference tables, chess tables,
wood tables, dining furniture, living room furniture, office furniture,
patio furniture and so on.

My question is what would be the best way to get all the types of tables and
furniture items in without being considered spamming an would the example
above be considered spamming?

Thanks
Andrew S.

Gazing into my crystal ball I observed "Andrew S." <akidat45 (AT) verizon (DOT) net>
writing in news:32J8b.16073$pd5.468 (AT) nwrddc03 (DOT) gnilink.net:

Assistance with meta tags.

I understand not to spam the description with to many of the same or
non relevant keywords but my question is as follows about keywords.

I am working with a furniture manufacture and need to enter the
keywords for the site.

I don't want the search engines to tag the pages as spamming and need
some sound advise.


In the meta name ="keyword" tag we need to add such items as coffee
tables, end tables, dining tables, accent tables, conference tables,
chess tables, wood tables, dining furniture, living room furniture,
office furniture, patio furniture and so on.

My question is what would be the best way to get all the types of
tables and furniture items in without being considered spamming an
would the example above be considered spamming?

The meta "keyword" is basically ignored by SE's. You need to put those
words into the body of your document.

<p>
At ACME Furniture, we have such items as coffee tables, end tables, dining
tables, accent tables, conference tables, chess tables, wood tables, dining
furniture, living room furniture, office furniture, patio furniture and so
on.
</p>

If there are different pages on the site, devoted to each piece of
furniture, you can add links.

<p>
At ACME Furniture, we have such items as <a href="coffeetables.htm">coffee
tables</a>, <a href="endtables.htm">end tables</a>, ...
</p>





--
Adrienne Boswell
Please respond to the group so others can share
http://www.arbpen.com

The words:
Talk to the manufacturer and the existing sales people and try to find out
what their hoped for customers are likely to type into Google. Write down
all the phrases that they can think of - analyse the list - and then make up
a home page with all the words in similar (*) proportions in the body text
itself - with subsidiary pages concentrating on specific pairs or triplets
of words. (*) rare words can be in reduced proportions

Test every word with:
http://inventory.overture.com/d/sear...ry/suggestion/
to help your imagination.

As a guess if you have 100 words total you need 7 table, 7 furniture, 7
manufacturer, 5 coffee, 3 kitchen, 3 dining, etc. More than 7% of one word
may penalise you on some search engines.

Try to think like a customer - "furniture maker in Blackpool", "chair
repairer Fleetwood", "luxury coffee table London", "commerical work tables",
"test benches", "wholesale school chairs", "desks" etc

The Title
Needs to be something like "Table and furniture manufacturer: ABC Furniture"
Not "ABC Limited Home page"
Avoid repeating the same word more than two times.
If possible start with a letter A, as some results are in alphabetical
order.

The Description
Needs to be something like what you suggest:
"coffee tables, end tables, dining tables, accent tables, conference tables,
chess tables, wood tables, dining furniture, living room furniture, office
furniture,
patio furniture"
*But* take out 4 tables and 1 furniture so they do not appear more than 3
times. Incorporate a couple more keywords like your town and county.
A few human appealing words are a good idea as humans read the search
results and pick promising sites e.g. "Friendly family company making
quality furniture etc etc " Don't waste words on repeating the company name
unless it is so well known that people will use that name in their search
input. Start the description with a large meaningful word, with the first
letter only capitalised.

Keywords meta
Hardly worth bothering with - Google ignores it. Put in 7 words in
decending order of significance. All these words must be in the body text
as well.

Other hints:

Don't use frames

Make the page as short as possible by removing all unnecessary characters.
Unnecessary characters (like having a 100 meta keywords!) just dilutes all
your good work. Use a text editor and clean out all the rubbish. Don't use
alt text for pictures unless the picture is a link (purists can use alt="").
Do use alt text for pictures which are links. Don't use loads of comments
<!-- -->

On all your subsidiary pages use links that point back to your home page
with anchor text like: "Table and furniture manufacturer: coffee, dining,
home, office" or perhaps a picture button "Home Page" but with alt text
"Table and furniture manufacturer: coffee, dining, home, office"

Best regards, Eric.

I am re-doing the site from strictly wholesale to a retail/wholesale site so
it is still being revised.
Can you let me know what you think of the word density.

http://www.essenceoftime.com

P.S. I haven't setup any meta tags on the site yet.

Thanks
Andrew S.



"Eric Johnston" <eric.johnston (AT) blueyonder (DOT) co.uk> wrote

The words:
Talk to the manufacturer and the existing sales people and try to find out
what their hoped for customers are likely to type into Google. Write down
all the phrases that they can think of - analyse the list - and then make
up
a home page with all the words in similar (*) proportions in the body text
itself - with subsidiary pages concentrating on specific pairs or triplets
of words. (*) rare words can be in reduced proportions

Test every word with:
http://inventory.overture.com/d/sear...ry/suggestion/
to help your imagination.

As a guess if you have 100 words total you need 7 table, 7 furniture, 7
manufacturer, 5 coffee, 3 kitchen, 3 dining, etc. More than 7% of one
word
may penalise you on some search engines.

Try to think like a customer - "furniture maker in Blackpool", "chair
repairer Fleetwood", "luxury coffee table London", "commerical work
tables",
"test benches", "wholesale school chairs", "desks" etc

The Title
Needs to be something like "Table and furniture manufacturer: ABC
Furniture"
Not "ABC Limited Home page"
Avoid repeating the same word more than two times.
If possible start with a letter A, as some results are in alphabetical
order.

The Description
Needs to be something like what you suggest:
"coffee tables, end tables, dining tables, accent tables, conference
tables,
chess tables, wood tables, dining furniture, living room furniture, office
furniture,
patio furniture"
*But* take out 4 tables and 1 furniture so they do not appear more than 3
times. Incorporate a couple more keywords like your town and county.
A few human appealing words are a good idea as humans read the search
results and pick promising sites e.g. "Friendly family company making
quality furniture etc etc " Don't waste words on repeating the company
name
unless it is so well known that people will use that name in their search
input. Start the description with a large meaningful word, with the first
letter only capitalised.

Keywords meta
Hardly worth bothering with - Google ignores it. Put in 7 words in
decending order of significance. All these words must be in the body text
as well.

Other hints:

Don't use frames

Make the page as short as possible by removing all unnecessary characters.
Unnecessary characters (like having a 100 meta keywords!) just dilutes all
your good work. Use a text editor and clean out all the rubbish. Don't
use
alt text for pictures unless the picture is a link (purists can use
alt="").
Do use alt text for pictures which are links. Don't use loads of comments
!-- --

On all your subsidiary pages use links that point back to your home page
with anchor text like: "Table and furniture manufacturer: coffee, dining,
home, office" or perhaps a picture button "Home Page" but with alt text
"Table and furniture manufacturer: coffee, dining, home, office"

Best regards, Eric.

Eric,

By and large I think your advice is very sound. However, I must take issue
with your direction not to use the alt attribute in images that are not
links. My daughter is a computer user and I'm sure you will agree she has as
much right to use the Internet as you, I or anyone else. Yet she is also
blind and without considerate Web designers including the alt attribute on
every image, she is being barred from "seeing" what most other people take
for granted and I am sure you will also agree that that is hardly fair.

The only justification for using alt="" is for "non-content" images such as
spacer gifs; even graphical bullets should have some alt content - alt="*"
on a bullet graphic goes a long way towards enhancing the Internet
experience for users of non-graphical interfaces.

I find it a shame that you class such content as "rubbish" and I would
suggest that you perhaps launch your browser some day with the images
disabled, start surfing as usual and then time how long it takes for you to
become disheartened / disillusioned / frustrated / annoyed (or all of the
above) with the proliferation of blank squares that you will encounter.

As I said, I do think that everything else you advise is noteworthy and I
have no problem agreeing wholeheartedly with it, however this is an issue
about which I feel very strongly since such scant use of the alt attribute
undermines the interoperability that no less an organisation than the W3C
strives towards.

Regards Carmen

Use a text editor and clean out all the rubbish. Don't use
alt text for pictures unless the picture is a link (purists can use
alt="").
Do use alt text for pictures which are links. Don't use loads of comments

Carmen wrote:

Eric,

By and large I think your advice is very sound. However, I must take
issue with your direction not to use the alt attribute in images that
are not links. My daughter is a computer user and I'm sure you will
agree she has as much right to use the Internet as you, I or anyone
else. Yet she is also blind and without considerate Web designers
including the alt attribute on every image, she is being barred from
"seeing" what most other people take for granted and I am sure you
will also agree that that is hardly fair.

The only justification for using alt="" is for "non-content" images
such as spacer gifs; even graphical bullets should have some alt
content - alt="*" on a bullet graphic goes a long way towards
enhancing the Internet experience for users of non-graphical
interfaces.

I find it a shame that you class such content as "rubbish" and I would
suggest that you perhaps launch your browser some day with the images
disabled, start surfing as usual and then time how long it takes for
you to become disheartened / disillusioned / frustrated / annoyed (or
all of the above) with the proliferation of blank squares that you
will encounter.

As I said, I do think that everything else you advise is noteworthy
and I have no problem agreeing wholeheartedly with it, however this
is an issue about which I feel very strongly since such scant use of
the alt attribute undermines the interoperability that no less an
organisation than the W3C strives towards.

Spot on, Carmen.
I'll cite this next time the "why should I code for a small minority of
users" argument comes up.

--
PeterMcC
If you feel that any of the above is incorrect,
inappropriate or offensive in any way,
please ignore it and accept my apologies.