google "Sitelinks"

The links shown below some sites in our search results,
called Sitelinks, are meant to help users navigate your site.
Our systems analyze the link structure of your site to find
shortcuts that will save users time and allow them to
quickly find the information they're looking for.

<Source>
http://www.google.com/support/webmas...334&topic=8523

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T.J.
http://www.uksmallbusinessdirectory.co.uk