Economist Article on Google and Yahoo

The Economist has reviewed the Google IPO and sees the search engine
as 'weak'

http://www.economist.com/business/di...ory_id=2630422

They say

"Now Google's algorithm touches a bit over half of all searches.
Yahoo! is close behind."

Which doesn't gel with my experiences which are that Yahoo amounts to
about 10% of all searches coming to my site (and I'm better indexed
for some popular terms with Yahoo).

Still should we be concentrating more on Yahoo optimisation?

"David Off" <david.off (AT) voila (DOT) fr> wrote

The Economist has reviewed the Google IPO and sees the search engine
as 'weak'

http://www.economist.com/business/di...ory_id=2630422

They say

"Now Google's algorithm touches a bit over half of all searches.
Yahoo! is close behind."

Which doesn't gel with my experiences which are that Yahoo amounts to
about 10% of all searches coming to my site (and I'm better indexed
for some popular terms with Yahoo).

Still should we be concentrating more on Yahoo optimisation?

I know everyones experiences are different but my site ranks about equally
in the serps for both yahoo and google and I see more hits coming from yahoo
for the first time ever.

On Mon, 3 May 2004 11:18:56 +0100, "John Dingley"
<john (AT) notrealurl (DOT) dot.com> wrote:

"David Off" <david.off (AT) voila (DOT) fr> wrote in message
news:de30ee00.0405030155.41139460 (AT) posting (DOT) google.com...
The Economist has reviewed the Google IPO and sees the search engine
as 'weak'

http://www.economist.com/business/di...ory_id=2630422

They say

"Now Google's algorithm touches a bit over half of all searches.
Yahoo! is close behind."

Which doesn't gel with my experiences which are that Yahoo amounts to
about 10% of all searches coming to my site (and I'm better indexed
for some popular terms with Yahoo).

Still should we be concentrating more on Yahoo optimisation?

I know everyones experiences are different but my site ranks about equally
in the serps for both yahoo and google and I see more hits coming from yahoo
for the first time ever.

I have only noticed a slight increase from Yahoo - but Google still
out in front.

I can see why Google is favored due to it sending over more traffic;
but Yahoo has sent a few thousand over my way according to my stats
also so I knew some people used it before they dropped Google from its
results.

But what are the main differences between Google and Yahoo in terms of
optimizing the site?

Most I heard about was Yahoo openly sharing they would look at the
META keywords/description tags; if shared that is. But I don't think a
lot of weight is given to those META tags - to help keep "keyword
stuffing" of those remaining "waste of time and space on the page"
thought.

Carol

In message <c7563c$ftt$1 (AT) news8 (DOT) svr.pol.co.uk>, John Dingley
<john (AT) notrealurl (DOT) dot.com> writes

Still should we be concentrating more on Yahoo optimisation?

I know everyones experiences are different but my site ranks about
equally in the serps for both yahoo and google and I see more hits
coming from yahoo for the first time ever.

Of the 20 site I look after I would say the gap for hits from yahoo is
catching up some more than others

On the sites that have good serps there is a lot smaller gap but all the
sites G still gives more hits at present


Barrie,



--
BH

I think one of the key points in the article was can Google keep its
long term focus with Wall Street breathing down their necks every
quarter. It really does take very strong personalities to resist the
pressure to put off things you know in your gut should be done for the
good of your company; for the sake of delivering good quarter
earnings. I wish them the best.

Kim Lauren
KaZaZZ! Search Engine
www.kazazz.com

BH <tower (AT) tower-forte (DOT) demon.co.uk> wrote

In message <c7563c$ftt$1 (AT) news8 (DOT) svr.pol.co.uk>, John Dingley
john (AT) notrealurl (DOT) dot.com> writes
Still should we be concentrating more on Yahoo optimisation?

I know everyones experiences are different but my site ranks about
equally in the serps for both yahoo and google and I see more hits
coming from yahoo for the first time ever.


Of the 20 site I look after I would say the gap for hits from yahoo is
catching up some more than others

On the sites that have good serps there is a lot smaller gap but all the
sites G still gives more hits at present


Barrie,

Kimberly Lauren <kimberly (AT) kazazz (DOT) com> says...

I think one of the key points in the article was can Google keep its
long term focus with Wall Street breathing down their necks every
quarter. It really does take very strong personalities to resist the
pressure to put off things you know in your gut should be done for the
good of your company; for the sake of delivering good quarter
earnings.

Don't forget that Google was forced into the IPO. See
http://www.siliconvalley.com/mld/sil...ey/8461735.htm
http://www.ciol.com/content/news/2004/104042404.asp

I think that they are going to sell the stock in such a way as
to end up with many, many small investors and with limited
ownership by the large investors that are behing the code words
"Wall Street breathing down their necks."

Why shouldGoogle management care what the stock price is?
So what if they ignore "Wall street?"

On Mon, 03 May 2004 02:55:30 -0700, David Off wrote:

The Economist has reviewed the Google IPO and sees the search engine
as 'weak'

http://www.economist.com/business/di...ory_id=2630422

They say

"Now Google's algorithm touches a bit over half of all searches.
Yahoo! is close behind."

Which doesn't gel with my experiences which are that Yahoo amounts to
about 10% of all searches coming to my site (and I'm better indexed
for some popular terms with Yahoo).

Still should we be concentrating more on Yahoo optimisation?

My stats show closer to your 90% than The Economist's 50%.

Here is one of my sites so far this month:

- Google 13864
- Yahoo 312
- AOL 157
- MSN 126
- Unknown search engines 78
- Netscape 42
- AltaVista 30
- Ask Jeeves 29
- Dogpile 24
- MetaCrawler (Metamoteur) 12
- Others 73


--
Will
Webmaster: http://www.internet-search-engines-faq.com

Will Spencer will.spencer (AT) internet-search-engines-faq (DOT) com wrote:

On Mon, 03 May 2004 02:55:30 -0700, David Off wrote:

The Economist has reviewed the Google IPO and sees the search engine
as 'weak'

http://www.economist.com/business/di...ory_id=2630422

They say

"Now Google's algorithm touches a bit over half of all searches.
Yahoo! is close behind."

Which doesn't gel with my experiences which are that Yahoo amounts to
about 10% of all searches coming to my site (and I'm better indexed
for some popular terms with Yahoo).

Still should we be concentrating more on Yahoo optimisation?


My stats show closer to your 90% than The Economist's 50%.

Here is one of my sites so far this month:

- Google 13864
- Yahoo 312
- AOL 157
- MSN 126
- Unknown search engines 78
- Netscape 42
- AltaVista 30
- Ask Jeeves 29
- Dogpile 24
- MetaCrawler (Metamoteur) 12
- Others 73

I think you'll find that if you rank very high on Yahoo, or on whatever
feeds MSN this week, you can get heavy traffic on popular
searches...there's a very different pattern of searching on Google
compared with those two...try looking at what search terms were bringing
people to your site from the different SEs

--
eric
www.ericjarvis.co.uk
"live fast, die only if strictly necessary"