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easy serps odd phrases without 'doorways'... and "phrase" results.
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#1
 
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easy serps odd phrases without 'doorways'... and "phrase" results. -
12-10-2005
, 04:11 PM
#2
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Ok. Say I have many easy and I meen realy easy serps mainly hardly searched for but I want them lots of terms some dont really make sense or overlap in content with pages I have already... Ideas? Apart from makeing doorway pages for the 'odd'terms, I guess I have to make orgional content pages and put them on the site somewere as um articals of some discription... And I am right in thinking the true measure of competition is using "phrase" ..(with the quotes) If so whats easy - hard easy serp - 500 easy - 1000 medium - 4000 hard - 10'000 not for me 10'000 + ? |
and isn't made too tricky by coincidence serps (
good search experience
comes to mind, it's probably still Stacey's but when I last looked it
was facing competition of 190,000,000) and hard is what everyone is
optimising for, or again coincidence serps (
home
contact us
etc).
The real trick is to know what terms your market is searching for and
getting a decent rank in them.
Also, obviously you need to have people clicking through to the site
so you need inviting snippets but that's marketing (I think anyway)
and it's for later on.
Like, maybe you only have 500 competing pages, but what if they're
really tough pages? Well-optimised and with a wedge of quality links?
I find it's best to take one concept at a time. First off, what's the
principal thing you'll be selling? Musical instruments? Classical?
Rock?
BB
--
www.kruse.co.uk/ seo (AT) kruse (DOT) demon.co.uk
The buffalo have gone
#3
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On Sat, 10 Dec 2005 21:11:50 +0000 (UTC), James Helliwell james (AT) firespin (DOT) co.uk> wrote: Ok. Say I have many easy and I meen realy easy serps mainly hardly searched for but I want them lots of terms some dont really make sense or overlap in content with pages I have already... Ideas? Apart from makeing doorway pages for the 'odd'terms, I guess I have to make orgional content pages and put them on the site somewere as um articals of some discription... And I am right in thinking the true measure of competition is using "phrase" ..(with the quotes) If so whats easy - hard easy serp - 500 easy - 1000 medium - 4000 hard - 10'000 not for me 10'000 + ? Easy is something no-one else is optimising for (nonsense terms, etc) and isn't made too tricky by coincidence serps ( good search experience comes to mind, it's probably still Stacey's but when I last looked it was facing competition of 190,000,000) and hard is what everyone is optimising for, or again coincidence serps ( home contact us etc). The real trick is to know what terms your market is searching for and getting a decent rank in them. Also, obviously you need to have people clicking through to the site so you need inviting snippets but that's marketing (I think anyway) and it's for later on. Like, maybe you only have 500 competing pages, but what if they're really tough pages? Well-optimised and with a wedge of quality links? I find it's best to take one concept at a time. First off, what's the principal thing you'll be selling? Musical instruments? Classical? Rock? BB |
Sit down and think of ALL the things you would search for if you
were looking for the products you sell.
List them all, and then try to write a few paragraphs of text mixing in
exact phrases from the list.
example:
If your looking for an online guitar store that sells 2nd hand guitars
especially a 2nd hand fender guitar you've found the right place.
These simple 2 lines of text contains,
online guitar store
2nd hand guitars
2nd hand fender guitar
Try searching for all 3 phrases,
1st without "" then with.
The phrases might not be used that often, but if I was
searching for a 2nd hand fender guitar that's what I
would search for ;o)
#4
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Ok. Say I have many easy and I meen realy easy serps mainly hardly searched for but I want them lots of terms some dont really make sense or overlap in content with pages I have already... Ideas? Apart from makeing doorway pages for the 'odd'terms, I guess I have to make orgional content pages and put them on the site somewere as um articals of some discription... And I am right in thinking the true measure of competition is using "phrase" ..(with the quotes) If so whats easy - hard easy serp - 500 easy - 1000 medium - 4000 hard - 10'000 not for me 10'000 + ? |
of 10,000 could be 9,999 people who don't care about their page, and hence
it's easy.
With 1,000 you can be talking about a very specific and competitive market
with no room for new players.
You have to do more research, like how good are the top 20 pages
optimized? IBLs?
And what might look like an "easy serp" today, how long will it stay?
--
John Perl SEO tools: http://johnbokma.com/perl/
or have them custom made
Experienced (web) developer: http://castleamber.com/
#5
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What I do is think like a searcher not like an SEO or webmaster. Sit down and think of ALL the things you would search for if you were looking for the products you sell. List them all, and then try to write a few paragraphs of text mixing in exact phrases from the list. |
sell (guitars?). There can be a huge difference between the salesmen
lingo and that of people actually using the search engine. Most pages on
my site are quite technical, several others not so, and some a mix.
Taken together I see a huge difference between how people search for
info.
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example: If your looking for an online guitar store that sells 2nd hand guitars especially a 2nd hand fender guitar you've found the right place. These simple 2 lines of text contains, online guitar store 2nd hand guitars 2nd hand fender guitar |
we sell widgets, especially blue ones, since blue widgets are something
a lot of users want to buy, and when they buy, we sell, blue widgets.
By focussing on a few phrases you think are good, your text might [a]
read artificial and scare away a few buyers (maybe), and [b] you might
overlook several other serps that in the end, together, would result in
more visitors.
Quote:
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Try searching for all 3 phrases, 1st without "" then with. |
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The phrases might not be used that often, but if I was searching for a 2nd hand fender guitar that's what I would search for ;o) |
go for <famous band> <guitar of the player>.
For example: the .... guitar we sell is similar in sound to the guitar
Daron, of System of a Down, uses on their latest album Hypnotize, but
more affordable.
Inspiration enough, you just pick a band for every type of guitar you
sell, and write about it.
However, some people think Internet is just copy paste, and making
bucks. It works for some, but for others it's just a 8 hour job.
Remember: if it sounds too good to be true...
--
John Perl SEO tools: http://johnbokma.com/perl/
or have them custom made
Experienced (web) developer: http://castleamber.com/
#6
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"T.J." <no1 (AT) home (DOT) invalid> wrote: What I do is think like a searcher not like an SEO or webmaster. Sit down and think of ALL the things you would search for if you were looking for the products you sell. List them all, and then try to write a few paragraphs of text mixing in exact phrases from the list. You better ask around, or join a few online forums related with what you sell (guitars?). There can be a huge difference between the salesmen lingo and that of people actually using the search engine. Most pages on my site are quite technical, several others not so, and some a mix. Taken together I see a huge difference between how people search for info. |
can over complicate things.
Not everything is as technical and complex as perl programing.
(No I don't sell guitars, but seem to remember James and Bill have
an interest in them?)
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example: If your looking for an online guitar store that sells 2nd hand guitars especially a 2nd hand fender guitar you've found the right place. These simple 2 lines of text contains, online guitar store 2nd hand guitars 2nd hand fender guitar But try to make your sentences not too artificial, like at blue widgets we sell widgets, especially blue ones, since blue widgets are something a lot of users want to buy, and when they buy, we sell, blue widgets. |
Again, part of the sitting down and thinking process, I took about a minute
on my example.
I wouldn't suggest writing it as you have demonstrated, done properly you
can have sentences that are user friendly and search engine friendly
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By focussing on a few phrases you think are good, your text might [a] read artificial and scare away a few buyers (maybe), and [b] you might overlook several other serps that in the end, together, would result in more visitors. Try searching for all 3 phrases, 1st without "" then with. See my previous reply (and others in the past) and Bill's |
Yes, but try searching for "2nd hand fender guitar" ;o)
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The phrases might not be used that often, but if I was searching for a 2nd hand fender guitar that's what I would search for ;o) Yup. The question is: what are the buyers looking for. I would probably go for <famous band> <guitar of the player>. For example: the .... guitar we sell is similar in sound to the guitar Daron, of System of a Down, uses on their latest album Hypnotize, but more affordable. Inspiration enough, you just pick a band for every type of guitar you sell, and write about it. However, some people think Internet is just copy paste, and making bucks. It works for some, but for others it's just a 8 hour job. Remember: if it sounds too good to be true... |
It's swings and roundabouts, I have one page up at the moment that took
a couple of hours to build, looks terrible, has very little content on but
is
earning me close to £100 a day at the moment.
I have other pages, that I have put a lot of work in to, look nice,
validate,
comply to AAA guidlines but earn nothing.
The thing is, those horrible rubbish pages pay me the money that mean I
have time to work on nicer pages.
#7
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"John Bokma" <john (AT) castleamber (DOT) com> wrote in message news:Xns9728BA613257Dcastleamber (AT) 130 (DOT) 133.1.4... "T.J." <no1 (AT) home (DOT) invalid> wrote: What I do is think like a searcher not like an SEO or webmaster. Sit down and think of ALL the things you would search for if you were looking for the products you sell. List them all, and then try to write a few paragraphs of text mixing in exact phrases from the list. You better ask around, or join a few online forums related with what you sell (guitars?). There can be a huge difference between the salesmen lingo and that of people actually using the search engine. Most pages on my site are quite technical, several others not so, and some a mix. Taken together I see a huge difference between how people search for info. Yes, thats all part of the sitting down and thinking process, |
like a visitor, because you think different. This especially holds for
people who use Google every day, v.s. for example my mother. Like I
said: my site has a non-technical part, and I see really different key
phrases there, some really make you wonder :-D.
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but you can over complicate things. Not everything is as technical and complex as perl programing. |
uses different words compared to the buyers. Especially if there is an
age difference :-D.
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(No I don't sell guitars, but seem to remember James and Bill have an interest in them?) |
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But try to make your sentences not too artificial, like at blue widgets we sell widgets, especially blue ones, since blue widgets are something a lot of users want to buy, and when they buy, we sell, blue widgets. Again, part of the sitting down and thinking process, I took about a minute on my example. |
visitors ;-)
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I wouldn't suggest writing it as you have demonstrated, done properly you can have sentences that are user friendly and search engine friendly |
extremely boring (at least that's how I experience it), moreover when
you have to think with every sentence: did I use a key phrase, how is my
density now, etc, etc. It's better to write natural, and optimize later.
Quote:
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By focussing on a few phrases you think are good, your text might [a] read artificial and scare away a few buyers (maybe), and [b] you might overlook several other serps that in the end, together, would result in more visitors. Try searching for all 3 phrases, 1st without "" then with. See my previous reply (and others in the past) and Bill's Yes, but try searching for "2nd hand fender guitar" ;o) |
maybe 1 out of 500, or even less. Like I said ages ago, the competition
is what you see when you type 2nd hand fender guitar. And how hard the
competition is you can get when you look at the pages for the first 10-
20 results.
Quote:
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However, some people think Internet is just copy paste, and making bucks. It works for some, but for others it's just a 8 hour job. Remember: if it sounds too good to be true... It's swings and roundabouts, I have one page up at the moment that took a couple of hours to build, looks terrible, has very little content on but is earning me close to £100 a day at the moment. |
with, say 20 pages? 100 pages? A thousand?
Quote:
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I have other pages, that I have put a lot of work in to, look nice, validate, comply to AAA guidlines but earn nothing. |
sit back and relax, everybody was doing it.
--
John Perl SEO tools: http://johnbokma.com/perl/
or have them custom made
Experienced (web) developer: http://castleamber.com/
#8
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"Big Bill" <kruse (AT) cityscape (DOT) co.uk> wrote in message news:fvkmp19q1ribcnco00ekd3ih4o00oop0tu (AT) 4ax (DOT) com... On Sat, 10 Dec 2005 21:11:50 +0000 (UTC), James Helliwell james (AT) firespin (DOT) co.uk> wrote: Ok. Say I have many easy and I meen realy easy serps mainly hardly searched for but I want them lots of terms some dont really make sense or overlap in content with pages I have already... Ideas? Apart from makeing doorway pages for the 'odd'terms, I guess I have to make orgional content pages and put them on the site somewere as um articals of some discription... And I am right in thinking the true measure of competition is using "phrase" ..(with the quotes) If so whats easy - hard easy serp - 500 easy - 1000 medium - 4000 hard - 10'000 not for me 10'000 + ? Easy is something no-one else is optimising for (nonsense terms, etc) and isn't made too tricky by coincidence serps ( good search experience comes to mind, it's probably still Stacey's but when I last looked it was facing competition of 190,000,000) and hard is what everyone is optimising for, or again coincidence serps ( home contact us etc). The real trick is to know what terms your market is searching for and getting a decent rank in them. Also, obviously you need to have people clicking through to the site so you need inviting snippets but that's marketing (I think anyway) and it's for later on. Like, maybe you only have 500 competing pages, but what if they're really tough pages? Well-optimised and with a wedge of quality links? I find it's best to take one concept at a time. First off, what's the principal thing you'll be selling? Musical instruments? Classical? Rock? BB What I do is think like a searcher not like an SEO or webmaster. Sit down and think of ALL the things you would search for if you were looking for the products you sell. List them all, and then try to write a few paragraphs of text mixing in exact phrases from the list. example: If your looking for an online guitar store that sells 2nd hand guitars especially a 2nd hand fender guitar you've found the right place. These simple 2 lines of text contains, online guitar store 2nd hand guitars 2nd hand fender guitar Try searching for all 3 phrases, 1st without "" then with. The phrases might not be used that often, but if I was searching for a 2nd hand fender guitar that's what I would search for ;o) |
second hand
secondhand
or instead of fender put
jaguar
strat
stratocaster
tele
telecaster
thinline tele
thin line tele
or something else I haven't thought of. That's where you need to learn
your way around Wordtracker, which tells you what people are actually
searching for.
BB
--
www.kruse.co.uk/ seo (AT) kruse (DOT) demon.co.uk
The buffalo have gone
#9
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or something else I haven't thought of. That's where you need to learn your way around Wordtracker, which tells you what people are actually searching for. |
the phrase you give in Google. So not what people look for, but what the
first 200 entries put on their site.
--
John Perl SEO tools: http://johnbokma.com/perl/
or have them custom made
Experienced (web) developer: http://castleamber.com/
#10
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Big Bill <kruse (AT) cityscape (DOT) co.uk> wrote: or something else I haven't thought of. That's where you need to learn your way around Wordtracker, which tells you what people are actually searching for. I always thought that wordtracker just analyzed the first 200 entries for the phrase you give in Google. So not what people look for, but what the first 200 entries put on their site. |
BB
--
www.kruse.co.uk/ seo (AT) kruse (DOT) demon.co.uk
The buffalo have gone
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