HighDots Forums  

Cross linkage

Search Engine Optimization Discussion about SEO/Search Engine Optimization (alt.internet.search-engines)


Discuss Cross linkage in the Search Engine Optimization forum.



Reply
 
Thread Tools Display Modes
  #1  
Old   
custodian
 
Posts: n/a

Default Cross linkage - 01-19-2006 , 12:17 AM






I'm not new to the net, been on of 20+ years - long before Google. Most
businesses I've had in the past really didn't require that I was
indexed in any search engine.

However, http://www.memorylaneprimitives.com , a business I recently
started requires heavily on this fact.

I've done a considerable about of reading in regards to the ranking
being highy based on incoming and outgoing links.

If I swap links/banners with other related sites, this will in fact (as
I read) increase my rankings and indexing worthiness. Though by doing
so I am essentially providing a door for my customer to leave and buy
elsewhere. Which is the lesser of the two evils here?

I am extremely confident that our products are priced much lower than
the competition, though this tactic doesn't sit well with me.

If I don't use the link exchange I am stuck with struggling to get
known, though I have a much higher customer retention. With the link
exchange I'm know, though I may lose potential buyers as well.

For those of you in the same boat, have you seen that the link exchange
increases the customer traffic (those that actually purchse from you)?

Thanks

Henry


Reply With Quote
  #2  
Old   
John Bokma
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 01:16 AM






"custodian" <hensjr (AT) gmail (DOT) com> wrote:

Quote:
I'm not new to the net, been on of 20+ years - long before Google. Most
businesses I've had in the past really didn't require that I was
indexed in any search engine.

However, http://www.memorylaneprimitives.com , a business I recently
started requires heavily on this fact.

I've done a considerable about of reading in regards to the ranking
being highy based on incoming and outgoing links.

If I swap links/banners with other related sites, this will in fact (as
I read) increase my rankings and indexing worthiness. Though by doing
so I am essentially providing a door for my customer to leave and buy
elsewhere. Which is the lesser of the two evils here?

I am extremely confident that our products are priced much lower than
the competition, though this tactic doesn't sit well with me.

If I don't use the link exchange I am stuck with struggling to get
known, though I have a much higher customer retention. With the link
exchange I'm know, though I may lose potential buyers as well.
One word of advise: *content*


Other tips:

Welcome to Memory Lane Primitives - Complete Primitive
Craft Product Line - Primitive Crafts

You might want to change that to:
Complete primitive craft product line - Memory Lane Primitives

Rest follows, if I know how to get your site loaded fast... it seems to
take minutes (might be my !"%&%&" ISP (again)).

--
John Experienced (web) developer: http://castleamber.com/
Perl SEO tools: http://johnbokma.com/perl/
NEW ----> Textpad reference card (pdf): http://johnbokma.com/textpad/



Reply With Quote
  #3  
Old   
Paul B
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 01:33 AM



On 19 Jan 2006 06:16:54 GMT, John Bokma <john (AT) castleamber (DOT) com> wrote:

<snip>

Quote:
Other tips:

Welcome to Memory Lane Primitives - Complete Primitive
Craft Product Line - Primitive Crafts

You might want to change that to:
Complete primitive craft product line - Memory Lane Primitives

Rest follows, if I know how to get your site loaded fast... it seems to
take minutes (might be my !"%&%&" ISP (again)).
John
Did you get your scorpion article email ?
plh
Paul


----== Posted via Newsfeeds.Com - Unlimited-Unrestricted-Secure Usenet News==----
http://www.newsfeeds.com The #1 Newsgroup Service in the World! 120,000+ Newsgroups
----= East and West-Coast Server Farms - Total Privacy via Encryption =----


Reply With Quote
  #4  
Old   
John Bokma
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 01:56 AM



Paul B <webmaster (AT) firstpeople (DOT) us> wrote:


Quote:
John
Did you get your scorpion article email ?
plh
Paul
Yes, and thanks. I'll post it on my site (I moderate blog posts). I
already had read a short post on it on Arachnoforums, but still thanks!

I am interested in pseudo-scorpions as well. I found one in NZ, and my son
managed to find 2 or 3 when he broke off a piece of rock :-D

Haven't found them here yet.

Scorpions are easier to find, moreover, they just walk into the house :-D.

--
John Experienced (web) developer: http://castleamber.com/
Perl SEO tools: http://johnbokma.com/perl/
NEW ----> Textpad reference card (pdf): http://johnbokma.com/textpad/



Reply With Quote
  #5  
Old   
Paul B
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 02:08 AM



On 19 Jan 2006 06:56:31 GMT, John Bokma <john (AT) castleamber (DOT) com> wrote:

Quote:
Paul B <webmaster (AT) firstpeople (DOT) us> wrote:


John
Did you get your scorpion article email ?
plh
Paul

Yes, and thanks.
No problem. As soon as I saw it, I thought of you.

Quote:
I'll post it on my site (I moderate blog posts).
No worries.

Quote:
I already had read a short post on it on Arachnoforums, but still thanks!

I am interested in pseudo-scorpions as well. I found one in NZ, and my son
managed to find 2 or 3 when he broke off a piece of rock :-D

Haven't found them here yet.
yet <g>

Quote:
Scorpions are easier to find, moreover, they just walk into the house :-D.
Ouch.
Not a thing I would like as I am bare footed 99.9% of the time :O

plh
Paul


----== Posted via Newsfeeds.Com - Unlimited-Unrestricted-Secure Usenet News==----
http://www.newsfeeds.com The #1 Newsgroup Service in the World! 120,000+ Newsgroups
----= East and West-Coast Server Farms - Total Privacy via Encryption =----


Reply With Quote
  #6  
Old   
--Fred--
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 02:18 AM



"John Bokma" <john (AT) castleamber (DOT) com> wrote

Quote:
"custodian" <hensjr (AT) gmail (DOT) com> wrote:

I'm not new to the net, been on of 20+ years - long before Google. Most
businesses I've had in the past really didn't require that I was
indexed in any search engine.

However, http://www.memorylaneprimitives.com , a business I recently
started requires heavily on this fact.

I've done a considerable about of reading in regards to the ranking
being highy based on incoming and outgoing links.

If I swap links/banners with other related sites, this will in fact (as
I read) increase my rankings and indexing worthiness. Though by doing
so I am essentially providing a door for my customer to leave and buy
elsewhere. Which is the lesser of the two evils here?

I am extremely confident that our products are priced much lower than
the competition, though this tactic doesn't sit well with me.

If I don't use the link exchange I am stuck with struggling to get
known, though I have a much higher customer retention. With the link
exchange I'm know, though I may lose potential buyers as well.

One word of advise: *content*


Other tips:

Welcome to Memory Lane Primitives - Complete Primitive
Craft Product Line - Primitive Crafts

You might want to change that to:
Complete primitive craft product line - Memory Lane Primitives

Rest follows, if I know how to get your site loaded fast... it seems to
take minutes (might be my !"%&%&" ISP (again)).

It's your ISP, I'm on 56k modem again and it loaded quick.

I did some quick analysis here on this post. Your primary keyphrase I gather
is "primitive crafts". There doesn't seem to be a high search frequency for
that phrase, according to Overture keyword tool.

1919 primitive crafts
686 primitive country crafts
433 primitive craft pattern
237 primitive wood crafts
168 wholesale primitive crafts
142 primitive craft supply


Whereas 51368 craft store and 11656 craft idea etc. have a higher search
frequency. Perhaps trying to get a market share of a larger volume of search
results will be more beneficial.

In analyzing the competitors for "primitive craft", the top performers do
not appear to be deeply dug-in and seem to be easily displaceable with a
good SEO effort. This may require the use of reciprocal links, but not
necessarily. The top performers have 4/10 PR. A 4/10 PR can be achieved with
no Backlinks at all. Mind you PR value does not determine positions in
keyphrase competitions exclusively, however, they are definite factors. For
example. a web site entrance page may have a PR of 4/10 and, in the case of
the top performer in your keyphrase competition, 25 Backlinks of any
significant value to Google. Another web site of similar content and getting
top ranking in the same keyphrase competition may have a PR of 3/10 and 44
Backlinks, Another, perhaps in #3 position may have a PR of 2/10 and 1
Backlink.

What is just as good as Backlinks? Internal links. Your web site has nice
textual links ( overused title attributes incidentally ), plenty enough to
satisfy link criteria in your competition.

What I'm trying to say is that although Backlinks are significant factors in
determining positioning in a keyphrase competition, they are by no means the
only factor. This applies mostly to general competitions. In the very
challenging keyphrase competitions, Backlinks play a more significant role.

I don't get in the advice game, but if I was to give you some I would
suggest that you concentrate on building the best quality site, the most
relevant to the keyphrases. Build pages that follow the overall site theme.
Get deeper into your web site. Let the others approach you for reciprocal
links, then pick and choose them according to relevancy and their PR's.




Reply With Quote
  #7  
Old   
davidof
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 08:38 AM



Some more stuff: optimize your HTML, get rid of all that Meta cruft for
starters it does you no good.

My preference would be for a CSS based design rather than a table driven.

Change the URLs to reflect the products names / keywords.

With your kind of site what matters is not one single target keyphrase
but keywords that match the products. Studies show that people who
search for particular products are more likely to convert to sales. I
would probably want to target "gifts" and "traditional" on your site as
well.

Reciprocal links... well if you must but one thing the Google Jagger
update seems to have targetted is "link swaps". Remember that with link
swaps you give away as much as you receive a lot of the time (unless you
cheat).

Reply With Quote
  #8  
Old   
Stacey
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 10:42 AM



"--Fred--" <canadian_web (AT) hotmail (DOT) com> wrote

Quote:
"John Bokma" <john (AT) castleamber (DOT) com> wrote in message
news:Xns97502DD399DFcastleamber (AT) 130 (DOT) 133.1.4...
"custodian" <hensjr (AT) gmail (DOT) com> wrote:

I'm not new to the net, been on of 20+ years - long before Google. Most
businesses I've had in the past really didn't require that I was
indexed in any search engine.

However, http://www.memorylaneprimitives.com , a business I recently
started requires heavily on this fact.

I've done a considerable about of reading in regards to the ranking
being highy based on incoming and outgoing links.

If I swap links/banners with other related sites, this will in fact (as
I read) increase my rankings and indexing worthiness. Though by doing
so I am essentially providing a door for my customer to leave and buy
elsewhere. Which is the lesser of the two evils here?

I am extremely confident that our products are priced much lower than
the competition, though this tactic doesn't sit well with me.

If I don't use the link exchange I am stuck with struggling to get
known, though I have a much higher customer retention. With the link
exchange I'm know, though I may lose potential buyers as well.

One word of advise: *content*
He has plenty of content,:-)

Quote:
Other tips:

Welcome to Memory Lane Primitives - Complete Primitive
Craft Product Line - Primitive Crafts

You might want to change that to:
Complete primitive craft product line - Memory Lane Primitives
Although John gave a better idea for your title here is another:

Homespun Dolls -Baskets -Rugs -Signs -Primitive Crafts

I have a craft site and do very well with this sort of title. Also chage the
title for every page. If it has rugs put rugs and not the same title. Same
with the doll pages etc. Example- Homespun Dolls -Raggedy Ann -Andy -Black
Prim's.

Also You need Alt Text on your images. This really helps with your content
and relevancy toward ranking as Alt text is a link to the page of the
product. I did notice you have one alt text with the "Free Primitive Sheep
thing"

Your links could be a little different as Primitive Dolls - instead of Doll

Your Description might read better if:

<meta content="Memory Lane Primitives - Primitive Crafts - The Largest
Online Resource for Primitive Crafts. Prim items, Americana, Rust, Dolls,
Sheep, Crow, Saltbox Houses and More..." name="description">

<meta name="description" content= Shop for primitive crafts such as Raggedy
Dolls, signs and plaques, plus much more. All homespun and primitive for
that country prim home"


---- <meta content="Primitive, Primitives, " ,="" crafts="" decor=""
handmade="" hand-made="" hand="" made="" artists="" prim="" primitive=""
craft="" crow="" sheep="" rust="" saltbox="" houses="" star="" wreath=""
garland="" homespun="" barn="" stars="" gingerbread="" candles="" candle=""
rings="" swags="" grubby="" shabby="" folkart="" folk="" art=""
simplicity="" country="" silicon="" dipped="" light="" bulbs="" picks=""
sprays="" floral="" stitchery="" memory="" lane="" primitives=""
name="keywords">-----

Is this suppose to be you keywords? <meta name="keywords" content=Primitive,
Crafts, etc, etc">

Get rid of these:
-----<meta content="Smith Securities" name="author">
<meta content="Memory Lane Primitives, 2005" name="copyright">
<meta content="Smith Securities" name="publisher">
<meta name="rating" content="GENERAL">
<meta content="true" name="MSSmartTagsPreventParsing">
<meta content="all" name="audience">
<meta content="index,follow" name="robots">
<meta content="index,follow" name="GOOGLEBOT">
<meta content="en-us" name="language">
<meta content="no-cache" http-equiv="Cache-Control">
<meta content="no-cache" http-equiv="Pragma">
<meta content="no" http-equiv="imagetoolbar">.-----------

You definitely want to be cached! Next thing you will be wondering why no
one finds you and you have no snippet.

Quote:
Rest follows, if I know how to get your site loaded fast... it seems to
take minutes (might be my !"%&%&" ISP (again)).

It's your ISP, I'm on 56k modem again and it loaded quick.
Mine loaded fast but I have DSL.
<snip>

Quote:
What is just as good as Backlinks? Internal links. Your web site has nice
textual links ( overused title attributes incidentally ), plenty enough to
satisfy link criteria in your competition.
Yeah and he still needs some outside links coming in. Henry look for other
craft sites. Maybe different than what you have. That is not sending people
away. I have a craft site hint-hint! And I sell different items. I also have
sites that are in direct compeition with me. No big deal really, if I can't
make a rug someone else can/. Anyway, look for any crafts and prims as that
is related. Also home decor sites would be related as you have some home
decor.

Quote:
What I'm trying to say is that although Backlinks are significant factors
in determining positioning in a keyphrase competition, they are by no
means the only factor. This applies mostly to general competitions. In the
very challenging keyphrase competitions, Backlinks play a more significant
role.
Yes, and anchor text in is one of the most important factors.

Quote:
I don't get in the advice game, but if I was to give you some I would
suggest that you concentrate on building the best quality site, the most
relevant to the keyphrases. Build pages that follow the overall site
theme. Get deeper into your web site. Let the others approach you for
reciprocal links, then pick and choose them according to relevancy and
their PR's.
No one will approach him as he can not be found.:-) Don't worry about PR of
the pages for most of the time at this stage. You want to be found and
quality crafts sites can just have a PR of 4, if you are to picky then you
won't get many links. I say just get ones you can. If it looks like a nice
craft site with no hanky panky and cheating the SERPs then get a link from
them.

You can send me an email if you would like to exchange a link. My email
address that I use here make sure to remove the "Y" in my name.

Stacey
--
Massage Therapy - http://massage-therapy-101.net
Valentine Gifts-
http://allgiftshop.net/occasion-gift...-day-gifts.htm
Flowers- http://allgiftshop.net/occasion-gift...ts-flowers.htm




Reply With Quote
  #9  
Old   
John Bokma
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 03:25 PM



"Stacey" <Remove-the-Y-stacey (AT) staceyssimplestuff (DOT) com> wrote:

Quote:
He has plenty of content,:-)
I couln't get the site loaded. I already started to write, and waited for
ages, and then hit the send button :-)

Lemme see:
<http://www.memorylaneprimitives.com>

Still not loading here.

Which is odd, since I can see the HTML when I do view source...

I checked yesterday with IE also.

I am going to grab a coffee, and I'll see (or not).

Not, might be my shitty provider :-(

--
John Experienced (web) developer: http://castleamber.com/
Perl SEO tools: http://johnbokma.com/perl/
NEW ----> Textpad reference card (pdf): http://johnbokma.com/textpad/



Reply With Quote
  #10  
Old   
Borek
 
Posts: n/a

Default Re: Cross linkage - 01-19-2006 , 03:52 PM



On Thu, 19 Jan 2006 21:25:32 +0100, John Bokma <john (AT) castleamber (DOT) com>
wrote:

Quote:
I couln't get the site loaded. I already started to write, and waited for
ages, and then hit the send button :-)

Lemme see:
http://www.memorylaneprimitives.com

Still not loading here.
Loads OK here - less then 20k HTML plus less then 200k pictures.
They can save on pictures probably.

Best,
Borek
--
http://www.chembuddy.com/?left=pH-ca...right=pH-scale
http://www.chembuddy.com/?left=pH-ca...=pH-definition


Reply With Quote
Reply




Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off



Powered by vBulletin Version 3.5.4
Copyright ©2000 - 2008, Jelsoft Enterprises Ltd.